The past year has been one of intentional growth and unprecedented difficulty. At The Vida Agency, we’ve been able to continue growing our team and service offerings to achieve things that I hadn’t dared to hope possible. Yet the political climate, the rise of a...
Pausing Facebook Advertising as Part of “Stop Hate for Profit” Campaign A number of civil rights and nonprofit organizations have joined forces to launch the “Stop Hate for Profit” campaign. The campaign is urging businesses to pause their advertisement...
Gone are the days when our daily information came from TV, radio, and print. Today, we speak to our devices to access almost anything on the internet, flip through apps to stream podcasts and movies, and effortlessly update our friends and family on the daily events...
If you work in communications or happen to be one of 2.5 billion to own a smartphone, you’ve probably noticed the shift to digital. digital. digital. As all forms of media are available on smartphones, smart TVs and streaming devices, the world of marketing and...
We can’t believe we’ve arrived at Summer Solstice — it’s gone by in the blink of an eye! We’ve been launching campaigns and starting new projects, and most notably, we recently launched an integrated campaign for Seattle-based healthcare organization...
Of the many things our team learned in 2018, one of the most crucial is the importance of video content in reaching and engaging target audiences. Video marketing has been on the rise for the past 5 years as social and display advertising becomes increasingly...