Seattle Department of Transportation
Communications and Community Outreach
Developed and supported community outreach strategies for a number of roadway paving and safety improvement projects across the City of Seattle.
GOAL
Implement optimal community outreach strategies to reach diverse communities across Seattle.
STRATEGY
Use in-depth community research to approach outreach in each area in a culturally appropriate manner. Receive feedback and share information about work on paving projects.
EXECUTION
Provide strategies for inclusive, multicultural outreach. Provide on the ground support of outreach activities: door-to-door activities, open houses and community events. Development of social media strategies to increase reach of project information. Provide transcreation of outreach materials and in-person interpretation services. Write traffic advisories and email updates to communicate construction information.


RESULTS
Community outreach planning and support strategies are continually implemented across a variety of SDOT projects to garner feedback from diverse communities.