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The Vida Agency
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Community Engagement

Planning an outstanding community outreach event

It is always rewarding to complete a successful community outreach event that achieves strong participation and engagement from the community. It does, however, take meticulous preparation and a winning strategy. Learn key factors to keep in mind when planning an outstanding community outreach event.

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Multicultural Marketing

Creating an effective digital strategy

If you work in communications or happen to be one of 2.5 billion to own a smartphone, you’ve probably noticed the shift to digital. digital. Digital. When developing a digital strategy, it’s crucial to consider several factors to assure success in a campaign. Learn 4 tips to a slam dunk digital strategy.

Three illustrations with text let equality bloom, Science is universal, and justice first.

Our Culture

4 things I learned as interim executive director at Amplifier

Learn about TVA Founder and President, Amalia Martino’s, time as interim Executive Director at Amplifier, a nonprofit supporting social movements via mass distribution of daring and impactful art.

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Multicultural Marketing

A focus group primer: understanding your audience

Focus groups help us learn more about the unique needs, opinions and preferences of a group or community. They provide depth, nuance, and variety of insights from community members and audience groups.